Written by La Parfumerie, exclusively for Italian Language Foundation
La Parfumerie is a unique and niche fragrance store operating in Raleigh, NC. We offers our customers at our store location and online, only the best and most unique brands including a varied collection of Italian brand fragrances. We recognize we service highly knowledgeable and discerning customers, and as such carefully select exclusive fragrances after a long period of discussion and trials for each fragance. We are excited to share details of these seven Italian brands that are fast becoming customer favorites: Borrelli, Nasomatto, Orto Parisi, Tho House of Oud, Xerjoff, Moresque, Dr. Vranjes.
Founded in 1957, Borrelli is an Italian fashion brand offering men’s clothing and accessories. Release of “Royal Collection of Fragrances” of niche men’s fragrances opens a new chapter in the history of the fashion house. Collection follows Borrelli’s motto “Go back to go forward”, paying tribute to the essence of the Neapolitan fashion house. Silk, Cotton, Vicuña Wool and Cashmere. Perfumers’ genius turned the fabrics into eponymous fragrant symbols: Silk marks an exquisite power, Cotton- a new beginning, Vicuña Wool- effervescent festivity and Cashmere-respect for ascendancy. Bergamot is the note that pierces the entire collection, alludes traditional eau de colognes and created the bright and purely Italian character of the scents.
Designed in Amsterdam and made in Italy, Nasomatto (meaning crazy nose) fragrances are modern, rich and spirited. Nasomatto emphasizes one’s raw experience with scent, crafting fragrant works with bold features and notes. The nose of the house, Alessandro Gualtieri, is a highly idiosyncratic perfumer with a dramatic edge, revealed through the fragrance’s intense extrait de parfum concentration and their sheer raw quality. Each creation is a highly concentrated parfum extract with incredible lasting power. The presentation of each fragrance takes its cue from the scent within – distinctive cube-shaped bottles are topped with intriguing wooden lids sourced from around the world. These are statement scents.
Orto Parisi is a project founded by Alessandro Gualtieri, who is also the creator of Nasomatto. The brand is inspired by the garden located in Puglia (“orto” meaning “garden” in Italian) where the creator used to spend his summers together with his grandfather, Mr Parisi. Orto Parisi states that our body is experienced like a garden, and its smells are a true mirror of our soul. Refined and sophisticates, these fragrances reproduce the natural body smells we’re not used to anymore, as well as fertility, the earth, life. Parisi is a project founded by Alessandro Gualtieri, who is also the creator of Nasomatto. The brand is inspired by the garden located in Puglia (“orto” meaning “garden” in Italian) where the creator used to spend his summers together with his grandfather, Mr Parisi. Orto Parisi states that our body is experienced like a garden, and its smells are a true mirror of our soul. Refined and sophisticates, these fragrances reproduce the natural body smells we’re not used to anymore, as well as fertility, the earth, life.
The House of Oud is born from the collaboration between an Italian master perfumer and manufacturer of Oud in Jakarta. This is a story of friendship between two virtuosos who gave birth to valuable perfume creations. THOO fragrances are original and unique. Created for perfume lovers, the fragrances blend the tradition and the know-how of distillation of essential oils to choose the ingredients. The fragrances are uniquely combined, with a particular process of infusion and maceration. All the bottles are hand-painted by a master craftsman in Italy: each is distinct and inimitable with their ornament ink and paint.
Xerjoff is a Turin based perfume house fully dedicated to luxury fragrance. Xerjoff was launched by Sergio Momo and Dominique Salvo with the aim of blending the most luxurious materials to complement the most affluent global lifestyles. As enriching as what lays inside them, each Xerjoff perfume bottle is a jewel to be cherished, a creation of artistic glassware in deluxe packaging that holds the rare and refined ingredients which ignite unique olfactory dimensions. Their Erba Pura is our bestselling summer scent.
Take the opulence and artistry of perfume traditions, add the effervescent charm and irrefutable style of Italian fragrance and you’re left with a perfectly harmonious marriage in the form of Moresque. Moresque Parfum was born from a sheer love of the intricacy of Moorish art and the passion for elegant but opulent perfumes by founder, Cindy Guillemant.
Right from the start her work has been driven by this desire to bring together Italian taste and Arabic charm. The whole journey began in earnest when she decided to create a truly stunning one-off bottle that would encompass both these diverse styles. When she met with perfumer Andrea Casotti to tentatively discuss her ideas, she discovered they both shared an outlook on life, ‘a particular way of sensing things and of approaching concepts with a critical perspective’ – along with a love for modern art and artistry within the fragrance compositions themselves… the fate of Moresque Parfum was sealed, and their story set in motion.
Dr. Vranjes Firenze creates elegant scents for the home and for the body by combining natural ingredients with the finest essential oils. Inspired by Florence’s perfume-filled history and a childhood spent sitting among rare perfumes brought home from the East by a silk trader grandfather, Paolo Vranjes pursues a vision of fragrance that is led, first of all, by exquisite ingredients.